STRATEGIC PUBLIC RELATIONS & EXECUTIVE VISIBILITY

We Bridge the Gap Between Your Internal Expertise and External Authority.

At Jordan Baker Communications, we help organizations get noticed through public relations that is honest, creative, and grounded in business strategy. Every move we make supports your actual business goals.

Come to us, and we'll bring the media to you—growing your visibility, credibility, and revenue.

PROVEN PLACEMENTS ACROSS LOCAL & NATIONAL MEDIA

32M+ Total Broadcast
& Digital Reach

614K Combined Digital Impressions

28 Live Interviews in 14 Days

10+ Years of Strategic Leadership

The Media Runway:
A 90-Day Pilot to Test Your Story in the Market

Designed for organizations that want to build consistent media momentum, establish steady news coverage, and test their narrative before committing to a full retainer.

  • Month 1 (Strategy Sprint & Foundation): Rapid audit of narrative pillars, target media lists, spokesperson positioning, and core story angles.

  • Months 2 & 3 (Execution & Momentum): 1–2 proactive media pitches per month, 1 ghostwritten thought leadership piece per month, and a monthly 45-minute strategic advisory call.

  • End of Month 3 (The Transition): Day 60 metric review. Day 90 concludes or transitions into our Tier 2 Momentum Builder Retainer.

Program: The Media Runway Investment: $3,200 / month Timeline: 3 Months
Includes:

  • 1–2 Monthly Pitch Campaigns

  • 1 Ghostwritten Thought Leadership Piece

  • Media Opportunities Report

  • 45-minute Monthly Advisory Call

CLIENT CASE STUDY

Scaling Community Authority Through Earned Media

Client: The Friday Table (Creative Economy Network)

How do you elevate a curated dinner gathering into a recognized authority on community building and hospitality?

  • 7 Secured Media Placements (FOX 46, Axios Charlotte, The Charlotte Ledger)

  • 365,000 Monthly Unique Visitors

  • 28,000+ Direct Newsletter Subscribers

WHO WE SERVE

Our Ideal Clients:

  • Deep expertise that the market hasn't fully discovered yet.

  • Solving meaningful problems and targeting the right people to hear about them.

  • Growing fast and need your public profile to keep up.

  • Want to elevate subject matter experts as trusted industry voices beyond the CEO.

  • Need experienced communications counsel before, during, or after a reputational challenge.

How We Succeed:

  • Whether analyzing a national headline, framing an emerging industry trend, or elevating a key local issue, we identify where your perspective adds value and position you as a credible voice reporters want to interview.

  • Behind the scenes, we handle everything that makes media appearances successful, from scheduling and broadcast logistics to coaching executives to speak with confidence under pressure.

  • Our job is to anticipate what journalists need before they ask, so every opportunity runs smoothly.


“PR means making sure the right people actually hear and trust your story. We don’t sit back and wait for news to happen. Instead, we build an embedded newsroom around your team.”

— Jordan Baker, Founder

Ready to Get Started? Email jordan@jbc-agency.com or submit your inquiry below.

Want to understand what’s really happening in the news and why it matters for your business?

From trending media tours to real-world PR wins and missteps, I explain what worked, what didn’t, and how you can apply it.

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